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Applause Leading the Conversation in Retail at Shoptalk and IRCE

Shoptalk presentation to reveal holiday shopping lessons

Applause, the worldwide leader in digital quality and real-world testing, today announced it will be attending two of the retail industry’s biggest events in the coming months. The company will exhibit at both Internet Retailer Conference & Exhibition (IRCE) and Shoptalk 2019. Mike Trudell, Applause’s Director of Business Development, will present on the lessons learned from the 2019 holiday shopping season in a TechTalk session at Shoptalk.

Shoptalk 2019 – Shoptalk is where the entire retail ecosystem comes together to create the future of retail based on the latest trends, technologies and business models, including changes in consumer expectations. Applause will be exhibiting in Booth 3134.

Session: Lessons Learned from the Holiday Shopping Season
Monday, March 4, 1:52pm
Stage 6, Booth 2239, Exhibit Hall

Seven of the top 10 US retailers have turned to Applause to help increase their customer loyalty and conversion rates – both in-store and online. Using Applause primary research about the state of retail quality, Mike Trudell, Director of Business Development, will provide key lessons retailers can learn from the 2018 holidays to prepare for this year’s peak seasons.

Internet Retailer Conference & Exhibition – With over 130 sessions covering various topics and trends, IRCE’s content is curated with knowledgeable speakers who are prepared with helpful, actionable presentations. With multiple tracks and in-depth workshops covering the topics that matter most, the perfect agenda is waiting. Applause will be exhibiting in Booth 1149.

About Applause

Applause is the global leader in managed software testing services and digital quality. Through AI, automation and the world’s largest independent testing community, we help leading enterprises validate every aspect of their apps and other digital experiences. Our fully managed approach makes it easy for organizations to test under real-world conditions, across devices, locations and use cases — at the speed and scale required in the age of AI. Applause alleviates pressure on internal teams by helping expand testing coverage, keep pace with modern release cycles, and deliver exceptional quality to their users around the world. With deep expertise in payment testing, accessibility, UX and AI evaluation, Applause is a trusted partner to the world’s most innovative brands.

Visit applause.com to learn more.