As content marketing manager at Applause, Tom collaborates with subject matter experts to write, edit and translate blog articles, customer case studies, and other informative content.
Prior to joining Applause, Tom worked at several rising companies across the HR software, fintech and insurance industries. He also led a team of copywriters at a full-service B2B marketing agency in Germany, working for clients such as SAP, SKF, and Accenture. He is a specialist in customer case studies, with over a decade of experience interviewing clients and crafting engaging success stories in both text and video format.
Tom has a bachelor’s degree in German and history from the University of Hull. After graduating, he relocated to Germany and trained as a translator before transitioning into marketing. Outside of work, he loves to travel, read, hike and experience live music.
