Nigel Wilson

Major Accounts Manager

As a Major Account Manager at Applause, Nigel is responsible for driving new business opportunities and onboarding UK customers in the gambling, entertainment, energy and telecommunications sectors. He has worked with leading companies to achieve their strategic goals, improve customer loyalty, reduce cost and expand globally.

Nigel has over 20 years of professional experience in the B2B technology space and holds a bachelor’s degree in Business Studies from the University of Ulster. He is a keen cyclist often to be found out of breath in the Yorkshire Dales. You can reach out to Nigel with any questions at

See What Nigel Wilson Has Written:

How to Optimise the Electric Vehicle Charging Customer Experience

Here's how energy companies can deliver seamless UX charging experiences across home and public charging.

10 Tips to Optimise User Onboarding in Online Gambling

When new customers get up and running quickly, everybody wins