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Ready, Test, Go. brought to you by Applause // Episode 23

The Urgency of the Customer Journey

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About This Episode

Todd Unger, Chief Experience Officer at the American Medical Association, joins the podcast to discuss the importance of addressing friction, failures and blind spots in the customer journey.

Special Guest

Todd Unger

Todd Unger is a customer experience and marketing leader as well as the author of the book The 10-Second Customer Journey. As Chief Experience Officer at the American Medical Association, he enhances member engagement and advances the organization's mission.