Our Solutions

Usability Testing

Drive user-centric decision making throughout your product’s entire lifecycle, from prototype to production.

Create Experiences Customers Love

Improve engagement, conversion, and satisfaction.

Sure, your application can have amazing design, and may even work consistently. But if the user has to go through too many steps, or the app is simply too difficult to use, your customer is likely to leave. In the end, customers will always return to the apps that are intuitive and easy to use.

Backed by expert-led studies, including narrated screen captures, detailed reporting and benchmarking, participant comments, and recommendations, we provide you with an unmatched level of insight into your specific user experience.

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Benefits of Applause Usability Testing

From increasing conversion rates to explaining user drop-off, our detailed approach goes beyond the "what" and provides insights into the "why" to help you make better informed decisions throughout the product lifecycle.

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Precise
Participants

Fully-vetted to match your customer demographics.

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Faster
Results

Remote studies are run and completed in days.

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Actionable
Insight

More than just data, we tell you what needs to change to move the needle.

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Unmatched Expertise

Each study is led by seasoned UX experts with deep knowledge in a wide range of industries.

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Customized Offerings for Your Unique Needs

Expert design, execution and guidance.

While other user feedback approaches leave you on your own to create, execute, and make sense of results, with Applause simply share your objectives and what your customers look like – and we take it all from there! Hey, we know you’re looking for answers, so we get right to it. Our offering consists of:

Multiple Study Types: Get quick feedback on new features, deep analysis on complex flows, or compare your application against top competitors to see where they’re excelling.

Script Creation and Execution: Our UX researcher will work with your team to create an effective script that drives results. After the study’s complete, they’ll hop on a call to debrief and answer any questions you may have.

Detailed Findings Report: Each study includes a report with findings, UX benchmarking, participant comments, and recommendations.

Case Study

Discover how Dow Jones, producer of The Wall Street Journal, was able to improve customer experience and increase subscription conversion rate thanks to Applause.

Want to Build User Feedback into Every Stage of your Product Lifecycle?

We can help make your experiences more intuitive and easy to use. Simply fill out the form below, and join thousands of Applause customers who’ve been able to:

  • Improve Conversion Rates: Reduced friction in key user flows.
  • Increase Engagement: Experiences that captivate customers.
  • Better Informed Roadmap: User feedback captured early and often

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