Usability Studies

The best technology is intuitive. A poor user experience can ruin your website or mobile app, drive away your users and harm your company’s reputation. Does the digital experience you provide match your users’ expectations for layout and workflows? Is it easy to use and simple to learn?

Applause's usability experts look at usability industry standards as well as curate feedback that matches your customer demographics, all to ensure your company’s digital experiences delight your customers.

What We Offer

Usability Survey

Expert-led Usability Surveys

Industry-proven UX experts from Applause will design, execute and report on a survey evaluating your website, application or mobile apps based on real user feedback. Our experts work with you at all stages of the development lifecycle, from wireframe to launch and anywhere in between to assess your usability potential. Then, tapping into the power and diversity of the Applause global testing community, our experts design and run a survey to evaluate real-world usability.

Expert Usability Assessments

With years of experience in human factors, psychology and sociology, our usability experts can assess your website, mobile app, IoT product or software to ensure that you are providing your customers with the best and most intuitive user experience. Once complete, our experts provide you with recommendations and insights that draw from their expertise as well as proven industry standards.

Usability Report

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What You Get

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Fully Managed Service

Whether you have a wireframe or a live experience, Applause will assign you a usability expert to guide you through the entire assessment process and help you achieve a high quality user experience.

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Actionable Usability Survey

After an initial consultation, your expert will identify appropriate participants, draft a survey and provide you with a comprehensive report detailing the results. You’ll have actionable results in days and can be on your way to a more intuitive, easy-to-use experience that will delight your users.

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Narrated Captures

The best way to understand your customers’ experience is to hear it directly from them. Applause allows you to follow along with the testers' reactions as they narrate, record and log their experience. In this capacity, you can see how users naturally interact with your digital properties and hear why they're performing the actions they choose. Our included expert commentary enables you to skip to the most important parts in an efficient and timely manner.

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The Participants You Need, Worldwide

A dedicated Applause usability expert will design, conduct and analyze the usability study from start to finish. With access to millions of non-technical individuals globally and our global community of more than 250,000 professional testers, your usability expert can help you tailor your team to virtually any demographic, device or geography to match your target audience.

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Find Out What It Costs

Getting started with an Applause Usability Study is more affordable than you may think. Contact us to discover how Applause can help you get started, today.

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"What we really needed to know was how humans would use this app. People use smartphones in many different ways, so we needed to make sure the user experience lived up to expectations – and that's where Applause provided such value."

- Charlie Young,
Lead Consultant, NHS Direct

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