Healthcare & Fitness
Few industries are experiencing as fast a growth as the healthcare and fitness industries. From fitness trackers to easily accessible medical records portals, the world of healthcare and fitness is moving to digital experiences quickly.
While quality is important no matter what industry you’re in, it’s absolutely vital in health and fitness. Your website, app, or wearable has to perform well, must be easy to use, and absolutely protect your customers’ information. With Applause, our global community of professional testers can help make sure that your customers have the best possible digital experience with you.
Health & Fitness Challenges
Whether you’re creating a website that connects patients and caregivers to doctors or an app that helps users track their diet and exercise, there is little room for error when it comes to health and fitness. In this industry, it’s important to not get tripped up by challenges like:
- Security and authenticity need to be airtight for PII, PHI and HIPAA compliance
- Ensuring the app is usable for your target audience.
- Geo-location needs to be spot-on for fitness tracking apps
- Pulling correct information from medicines to calorie counts needs to be right every time.
- Testing with poor connectivity to simulate real world use cases
Customer Spotlight: NHS Direct
"People use smartphones in many different ways, so we needed to make sure the user experience lived up to expectations." Read about how NHS Direct made sure real patients would be able to use their new mobile app.
How Applause Helps
Real World Testing
The beauty of a health and fitness app is that users can now take this information with them wherever they go. Applause provides the tools and services you need to ensure your app works well in variety of situations by moving a portion of your testing out of the lab and into the wild.
Diverse Form Factors
The health and fitness industry is increasingly embracing emerging technology, especially wearables. Extending a high level of quality to these new form factors can be challenging but Applause is already working with dozens of companies creating innovative hardware, apps and experiences.
For a health and fitness digital experience to be widely adopted, it needs to work on and across a variety of devices. The Applause global community supplies you with access to a range of users, devices, networks, locations, OSes and circumstances to fit your specific needs.
Access to Experts
Creating a high-quality, secure, and usable digital experience isn't easy. Applause has a network of experts to help with everything from security and usability to test case authorship and test results analysis, letting you launch with confidence.
What It Costs
In-the-wild digital testing is more affordable than you may think. Find out how Applause fits into your budget with our interactive pricing tools.
"If we would have launched without the Applause QA, we would probably have ruined our business. We would have destroyed our chance of a first good impression. We would have had to increase our customer support team in order to handle the calls of unsatisfied customers."