Inge De Bleecker

Sr. Director of User Experience

Inge has been designing and testing web, mobile, voice and multi-channel experiences for more than 20 years. She builds and leads UX teams and evangelizes customer experience principles throughout organizations. Her mantras are "design for everyone" and "test early and often." As Sr. Director of User Experience at Applause, Inge heads up the UX/CX practice. She holds an MA from the University of Texas, Austin.

See What Inge De Bleecker Has Written:

3 Ways to Ensure the Best Usability Experience Possible

Stellar usability is a crucial building block for top-notch customer experiences

3 Customer Experience Testing Must-Dos To Serve All Customers

The customer experience must be at the heart of everything you do; testing with real customers is the path to success

Why Global Brands are Investing in DTC Strategy

DTC is back in trend

Digital Retail Experiences are Key - Online and Off

The COVID-19 crisis strengthened consumer demands for digital retail experiences at all stages of the customer journey.

Improve Your Products Based on Customer Feedback

How you curate customer feedback matters - and has future product implications

Let’s Talk Chat App Testing

How to deliver exceptional chat experiences

Plan and prepare for successful remote usability tests

Remote UX testing works best with a clear framework and guidelines

4 Communication Best Practices for Omnichannel and Digital UX

Part two in our Omnichannel and Digital UX Best Practices series.