Healthcare & Fitness
Few industries are experiencing as fast a growth in the apps economy as healthcare and fitness. From fitness trackers to easily accessible medical records portals, the world of healthcare and fitness is moving to digital experiences quickly.
While quality is important no matter what industry you're in, it's absolutely vital in health and fitness. If your app doesn't perform well, isn't easy to use or leaves customer information vulnerable, you'll run into major problems, unhappy users and possibly even legal trouble.
Health & Fitness
Whether you’re creating an app that connects patients and caregivers to doctors or an app that helps users track their diet and exercise, there is little room for error when it comes to health and fitness apps. When producing an app in this industry, it's important to not get tripped up by challenges like:
- Security and authenticity need to be airtight for PII, PHI and HIPPA compliance
- Ensuring the app is usable for your target audience.
- Geo-location needs to be spot-on for fitness tracking apps
- Pulling correct information from medicines to calorie counts needs to be right every time.
- Testing with poor connectivity to simulate real world use cases
Customer Spotlight: NHS Direct
"People use smartphones in many different ways, so we needed to make sure the user experience lived up to expectations." Read about how NHS Direct made sure real patients would be able to use their new mobile app.
How Applause Helps
Real World Testing
The beauty of a health and fitness app is that users can now take this information with them wherever they go. Applause provides the tools and services you need to ensure your app works well in variety of situations by moving a portion of your testing out of the lab and into the wild.
Diverse Form Factors
Health and fitness apps are increasingly embracing emerging technology, especially wearables. Extending a high level of quality to these new form factors can be challenging but Applause is already working with dozens of companies creating innovative hardware, apps and experiences.
For a health and fitness app to be widely adopted, it needs to work on a variety of devices. The Applause global community supplies you with access to a range of users, devices, networks, locations, OSes and circumstances to fit your specific needs.
Access to Experts
Creating a winning app isn't easy. Applause has a network of experts to help with everything from app security and usability to test case authorship and test results analysis. Getting an expert opinion gives you the confidence that your app is ready for public use.
"If we would have launched without the Applause QA, we would probably have ruined our business. We would have destroyed our chance of a first good impression. We would have had to increase our customer support team in order to handle the calls of unsatisfied customers."