{"id":37403,"date":"2023-08-23T08:11:44","date_gmt":"2023-08-23T12:11:44","guid":{"rendered":"https:\/\/applause-wp2.local\/tests-automobile\/"},"modified":"2026-04-29T10:21:18","modified_gmt":"2026-04-29T14:21:18","slug":"tests-automobile","status":"publish","type":"page","link":"https:\/\/www.applause.com\/fr\/tests-automobile\/","title":{"rendered":"Tests automobile"},"content":{"rendered":"<div class=\"et_pb_section_0 et_pb_section et_section_regular et_block_section hero-section-v3 hero-section-green\">\n<div class=\"et_pb_row_0 et_pb_row et_pb_equal_columns et_block_row\">\n<div class=\"et_pb_column_0 et_pb_column et_pb_column_3_5 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_heading_0 et_pb_heading et_pb_module et_block_module mini-blue-title preset--module--divi-heading--8r75zxphr1\"><div class=\"et_pb_heading_container\"><h1 class=\"et_pb_module_header\">TECHNOLOGIES AUTOMOBILES<\/h1><\/div><\/div>\n\n<div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--group--divi-text--divi-font-body--default preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><h2>Offrez des exp\u00e9riences embarqu\u00e9es de haute qualit\u00e9<\/h2>\n<p>Testez vos produits avec de vrais conducteurs pour des exp\u00e9riences utilisateur exceptionnelles et fid\u00e8les \u00e0 votre marque qui soutiennent les performances, la navigation, le divertissement et la s\u00e9curit\u00e9.<\/p>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_1 et_pb_column et_pb_column_2_5 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module preset--module--divi-image--default\"><span class=\"et_pb_image_wrap\"><img decoding=\"async\" src=\"https:\/\/www.applause.com\/wp-content\/uploads\/Hero-Automotive-Technology-French.webp\" width=\"780\" height=\"520\" srcset=\"https:\/\/www.applause.com\/wp-content\/uploads\/Hero-Automotive-Technology-French.webp 780w, https:\/\/www.applause.com\/wp-content\/uploads\/Hero-Automotive-Technology-French-480x320.webp 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 780px, 100vw\" class=\"wp-image-140085\" alt=\"TECHNOLOGIES AUTOMOBILES\" \/><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_1 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_1 et_pb_row et_block_row\">\n<div class=\"et_pb_column_2 et_pb_column et_pb_column_1_2 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_image_1 et_pb_image et_pb_module et_block_module preset--module--divi-image--default\"><span class=\"et_pb_image_wrap\"><img decoding=\"async\" src=\"https:\/\/www.applause.com\/wp-content\/uploads\/02-automotive-single_W585_Mfit-1.webp\" width=\"500\" height=\"653\" srcset=\"https:\/\/www.applause.com\/wp-content\/uploads\/02-automotive-single_W585_Mfit-1.webp 500w, https:\/\/www.applause.com\/wp-content\/uploads\/02-automotive-single_W585_Mfit-1-230x300.webp 230w\" sizes=\"(max-width: 500px) 100vw, 500px\" class=\"wp-image-66807\" alt=\"Offrir des exp\u00e9riences automobiles am\u00e9lior\u00e9es num\u00e9riquement\" title=\"Offrir des exp\u00e9riences automobiles am\u00e9lior\u00e9es num\u00e9riquement\" \/><\/span><\/div>\n<\/div>\n\n<div class=\"et_pb_column_3 et_pb_column et_pb_column_1_2 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module section-paragraph blue-subhead preset--module--divi-text--5aed21f5-56f5-4361-ae14-c13d137326fc\"><div class=\"et_pb_text_inner\"><h2>Offrir des exp\u00e9riences automobiles am\u00e9lior\u00e9es num\u00e9riquement<\/h2>\n<div>\n<p>Les acheteurs d\u2019automobiles d\u2019aujourd\u2019hui exigent des exp\u00e9riences num\u00e9riques am\u00e9lior\u00e9es de haute qualit\u00e9 pour rechercher, acheter et conduire une automobile. Que ce soit pour tester des int\u00e9grations d\u2019infodivertissement ou fournir des retours sur les configurateurs de voitures en ligne, nos solutions permettent aux constructeurs automobiles d\u2019offrir les exp\u00e9riences num\u00e9riques les plus fiables et les plus s\u00fbres possibles, \u00e0 l\u2019int\u00e9rieur comme \u00e0 l\u2019ext\u00e9rieur des v\u00e9hicules. En s\u2019appuyant sur notre communaut\u00e9 mondiale de plus d\u2019un million d\u2019experts du num\u00e9rique, les entreprises automobiles peuvent tester leurs solutions en conditions r\u00e9elles, avec de vrais clients et sur route.<\/p>\n<\/div>\n<div>\n<ul><\/ul>\n<\/div>\n<div><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_2 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_2 et_pb_row et_block_row\">\n<div class=\"et_pb_column_4 et_pb_column et_pb_column_1_2 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_image_2 et_pb_image et_pb_module et_block_module preset--module--divi-image--default\"><span class=\"et_pb_image_wrap\"><img decoding=\"async\" src=\"https:\/\/www.applause.com\/wp-content\/uploads\/03-automotive-collage_W585_Mfit-1.webp\" width=\"500\" height=\"422\" srcset=\"https:\/\/www.applause.com\/wp-content\/uploads\/03-automotive-collage_W585_Mfit-1.webp 500w, https:\/\/www.applause.com\/wp-content\/uploads\/03-automotive-collage_W585_Mfit-1-300x253.webp 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" class=\"wp-image-66811\" alt=\"Offrir des exp\u00e9riences automobiles am\u00e9lior\u00e9es num\u00e9riquement\" title=\"Offrir des exp\u00e9riences automobiles am\u00e9lior\u00e9es num\u00e9riquement\" \/><\/span><\/div>\n<\/div>\n\n<div class=\"et_pb_column_5 et_pb_column et_pb_column_1_2 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module section-paragraph blue-subhead preset--module--divi-text--5aed21f5-56f5-4361-ae14-c13d137326fc\"><div class=\"et_pb_text_inner\"><h2>Les avantages des tests automobile avec Applause<\/h2>\n<p>Gr\u00e2ce \u00e0 la plateforme de crowdtesting Applause, vous pouvez tester divers aspects de votre exp\u00e9rience automobile :<br \/>\n<\/p>\n<ul>\n<li>L\u2019exp\u00e9rience du tableau de bord :\u00a0quelles apps doivent \u00eatre prioritaires, quelles sont les attentes client en mati\u00e8re d\u2019utilisabilit\u00e9 et de fonctionnement d\u2019\u00e9l\u00e9ments syst\u00e8me tels que la connectivit\u00e9 Bluetooth, quelles sont les priorit\u00e9s en termes de divertissement, etc.<\/li>\n<li>L\u2019int\u00e9gration du tableau de bord avec des applications tierces\u00a0: v\u00e9rifiez que les apps de vos partenaires fonctionnent bien comme pr\u00e9vu dans l\u2019environnement du tableau de bord. Analysez les pr\u00e9f\u00e9rences des clients pour hi\u00e9rarchiser les d\u00e9veloppements d\u2019int\u00e9grations partenaires.<\/li>\n<li>L\u2019exp\u00e9rience automobile sur app mobile :\u00a0testez de multiples combinaisons d\u2019appareils mobiles pour une exp\u00e9rience client homog\u00e8ne sur tous les environnements. S\u00e9lectionnez des profils d\u00e9mographiques pr\u00e9cis pour tester votre app et obtenir des retours fonctionnels et avis sur l\u2019utilisabilit\u00e9.<\/li>\n<li>L\u2019exp\u00e9rience sur la route :\u00a0r\u00e9alisez des tests de mani\u00e8re locale avec des conducteurs sur la route dans les zones g\u00e9ographiques que vous ciblez, afin de tester la s\u00e9curit\u00e9 et les possibles distractions en situation.<\/li>\n<li>Tests comparatifs :\u00a0d\u00e9couvrez un comparatif point par point de votre exp\u00e9rience connect\u00e9e par rapport \u00e0 celle de vos concurrents, dans les conditions du r\u00e9el.<\/li>\n<li>L\u2019exp\u00e9rience automobile globale :\u00a0la communaut\u00e9 de testeurs Applause est le seul endroit o\u00f9 vous pouvez tester tout ceci et bien plus, notamment les tests fonctionnels web et mobile, les transactions de paiement \u00e0 bord, les tests d\u2019objets connect\u00e9s et le testing d\u2019exp\u00e9rience client multimodale.<\/li>\n<\/ul>\n<\/div>\n<div><\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_3 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_3 et_pb_row et_block_row preset--module--divi-row--u42pef37ib\">\n<div class=\"et_pb_column_6 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_blurb_0 et_pb_blurb et_pb_bg_layout_light et_pb_bg_layout_light_tabletWide et_pb_text_align_center et_pb_text_align_center-tabletWide et_pb_blurb_position_top et_pb_module et_block_module preset--module--divi-blurb--yz3hog1vi3\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img decoding=\"async\" src=\"https:\/\/www.applause.com\/wp-content\/uploads\/customer-bmw.svg\" width=\"0\" height=\"0\" srcset=\"https:\/\/www.applause.com\/wp-content\/uploads\/customer-bmw.svg 0w\" class=\"et_animated wp-image-64257\" alt=\"BMW\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><div class=\"et_pb_blurb_description\"><p>\u00ab Laisser une personne ext\u00e9rieure qui n'a jamais utilis\u00e9 nos apps donner son avis, c'\u00e9tait vraiment une nouveaut\u00e9. Nous avons beaucoup appris en mati\u00e8re d\u2019utilisabilit\u00e9, car les testeurs d'Applause abordent nos apps d'une mani\u00e8re diff\u00e9rente de celle de nos testeurs internes. C\u2019\u00e9tait int\u00e9ressant de d\u00e9couvrir leurs retours car ils repr\u00e9sentent vraiment nos clients. \u00bb<\/p>\n<p><strong>Christian Schmid<\/strong><br \/>Ing\u00e9nieur et chef du d\u00e9partement des nouvelles technologies, BMW<\/p>\n<\/div><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_4 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_4 et_pb_row et_block_row\">\n<div class=\"et_pb_column_7 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module section-heading-wide preset--module--divi-text--6cksqzi0qy\"><div class=\"et_pb_text_inner\"><h2 style=\"text-align: center;\">Pr\u00eat \u00e0 commencer ?<\/h2>\n<p style=\"text-align: center;\">Contactez-nous d\u00e8s aujourd\u2019hui afin que nous puissions vous aider \u00e0 offrir les exp\u00e9riences num\u00e9riques dignes d\u2019Applause que vos clients m\u00e9ritent.<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_5 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_5 et_pb_row et_block_row\">\n<div class=\"et_pb_column_8 et_pb_column et_pb_column_1_2 et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_4 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module section-paragraph blue-subhead preset--module--divi-text--5aed21f5-56f5-4361-ae14-c13d137326fc\"><div class=\"et_pb_text_inner\"><ul>\n<li>La plus grande communaut\u00e9 mondiale de professionnels de l\u2019assurance qualit\u00e9, de chercheurs UX, de sp\u00e9cialistes du paiement et de l\u2019accessibilit\u00e9, de d\u00e9veloppeurs d\u2019automatisation, de SDET, d\u2019ing\u00e9nieurs et d\u2019autres testeurs qualifi\u00e9s<\/li>\n<li>Un acc\u00e8s \u00e0 des millions d\u2019appareils et de configurations r\u00e9els dans plus de 200 pays et territoires<\/li>\n<li>Une \u00e9quipe exp\u00e9riment\u00e9e pour surveiller les tests, fournir des conseils d\u2019am\u00e9lioration continue et fournir des rapports exploitables<\/li>\n<li>Disponibilit\u00e9 mondiale 24 heures sur 24, 7 jours sur 7 et 365 jours par an<\/li>\n<li>Int\u00e9gration transparente avec les flux de travail Agile et CI\/CD existants<\/li>\n<li>Approche hautement s\u00e9curis\u00e9e et prot\u00e9g\u00e9e, conforme aux meilleures pratiques en mati\u00e8re de s\u00e9curit\u00e9 de l\u2019information<\/li>\n<li>Expertise approfondie dans tous les secteurs et cas d\u2019utilisation<\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n\n<div class=\"et_pb_column_9 et_pb_column et_pb_column_1_2 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_5 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--group--divi-text--divi-font-body--default preset--module--divi-text--default\"><div class=\"et_pb_text_inner\"><form id=\"mktoForm_3152\"><div class=\"legend\"><span class=\"mktoAsterix\">*<\/span> Marque un champ obligatoire<\/div><\/form>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"et_pb_section_6 et_pb_section et_section_regular et_block_section\">\n<div class=\"et_pb_row_6 et_pb_row et_block_row\">\n<div class=\"et_pb_column_10 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\">\n<div class=\"et_pb_text_6 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-text--97829db1-4e26-4955-99fc-cc9a3cacebb7\"><div class=\"et_pb_text_inner\"><h2>Explorez en profondeur la qualit\u00e9 num\u00e9rique<\/h2>\n<p>Des t\u00e9moignages de clients aux avis d\u2019experts, notre centre de ressources offre un aper\u00e7u plus approfondi de la mani\u00e8re dont nous abordons la qualit\u00e9 num\u00e9rique.<\/p>\n<\/div><\/div>\n\n<div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_0_wrapper preset--module--divi-button--6b919b5e-0d16-4353-97f2-ad779bd6668d_wrapper\"><a class=\"et_pb_button_0 et_pb_button et_pb_bg_layout_light et_pb_module et_block_module preset--module--divi-button--6b919b5e-0d16-4353-97f2-ad779bd6668d\" href=\"\/fr\/ressources\/\">Explorez le centre de ressources<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":42,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[323,392],"tags":[],"class_list":["post-37403","page","type-page","status-publish","hentry","category-solutions"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.applause.com\/fr\/wp-json\/wp\/v2\/pages\/37403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.applause.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.applause.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.applause.com\/fr\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/www.applause.com\/fr\/wp-json\/wp\/v2\/comments?post=37403"}],"version-history":[{"count":1,"href":"https:\/\/www.applause.com\/fr\/wp-json\/wp\/v2\/pages\/37403\/revisions"}],"predecessor-version":[{"id":156318,"href":"https:\/\/www.applause.com\/fr\/wp-json\/wp\/v2\/pages\/37403\/revisions\/156318"}],"wp:attachment":[{"href":"https:\/\/www.applause.com\/fr\/wp-json\/wp\/v2\/media?parent=37403"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.applause.com\/fr\/wp-json\/wp\/v2\/categories?post=37403"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.applause.com\/fr\/wp-json\/wp\/v2\/tags?post=37403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}