Our core humanity is increasingly defined by the digital self.
Digital experience is more than just how a person taps on an app. It is the guiding light of how companies make product decisions in a new age.
Mobile shopping has made browsing for products easier, but it just as simple to walk away before paying.
How do you define digital experience? Turns out, that is a more difficult question than you might think.
Machine learning is useful, but good design is where personalization starts.