How Nolte Worldwide Uses Crowdsourcing To Deliver Quality Digital Products
A quality digital product can be enhanced by leveraging the input of crowdsourced testers in-the-wild.
Delivering quality is really important to me … since it’s my name on the business and my name on the door.
As both the founder and face of creative agency Nolte Worldwide, Jeffrey Nolte is more than aware that the buck stops with him. The success of his company may be linked to the team members, but the promise of delivering a supreme quality product is one that is of upmost importance to Nolte’s CEO.
Formed in 2006, Nolte’s work has encompassed dozens of products over the years. The company’s mission has been the same since day one … to empower forward-thinking companies to attain their goals through superior technology, service and support. For that reason alone, the company is focused on providing digital products that exceed expectations.
With a collaborative team environment at the core of everything the company does, Jeffrey knew that QA was a vital part of the equation. However, after hiring an internal QA team and using third party resources, he was still struggling to have a QA system in place that could test Nolte’s products and projects at the speed he and (by association) the company’s clients required.
As a start up with limited resources, the company needed an affordable and scalable solution that be immediately implemented during periods of high testing demand.
In the video below, the founder and face of Nolte explains how the company takes advantage of Applause’s community of over 300,000 testers to ensure the team delivers quality to its clients without the worry of managing additional resources, teams or devices.