Digital Trends | Applause

Digital Trends

Digital Trends

61% Of People Access Mobile Banking On A Regular Basis

Mobile banking continues the customer migration away from traditional bank branches.

Digital Trends

Product Research Is The Most Important Aspect Of Digital Experience

How do you define digital experience? Turns out, that is a more difficult question than you might think.

Digital Trends

78% Of People Have Made A Purchase Through A Smartphone

The computer in our pockets is the key driver of online commerce.

Digital Trends

3 Challenges Facing The Implementation Of The Smart Home

The smart home is the first mature category of the Internet of Things. But the smart home stillf faces technical challenges towards implementation.

Digital Trends

Why Traditional Digital Metrics May Not Apply To Voice Apps

Voice interaction is predicted to explode in 2017, but it needs to up its engagement rate.

Digital Trends

Amazon Dash Buttons Represent The Height Of Seamless Shopping

Amazon now has virtual dash buttons to make millions of products a one-press purchase.

Digital Trends

2017 Will Be A Year Of Continual Challenges For Virtual Reality

The star of the show at CES 2016, virtual reality needs to find its killer app fast.

Digital Trends

Even With Slowing Growth, Time Spent In Apps Increased 69% In 2016

The apps economy continues to grow but mobile app usage is slowing down.

Digital Trends

Finally, There Are No More Android 2.2 Froyo Devices In The Wild

Marshmallow increases its share of Android distribution as Froyo succumbs to the inevitable.