Scoring and Attributes
The Applause Score is a 0-100 number (100 is phenomenally good; zero is... not) that considers all the reviews and ratings for that app. Analyzing more than 50 million reviews and weighting them within their app store category, the Applause Score provides an accurate gauge of how your app is perceived by users.
We look at all the past versions of an app, and as soon as we have statistically sufficient data, we calculate your Applause Score. Why do we care if there's enough data? Well, we're more interested in getting your Applause Score right than right now. If an app doesn't yet have enough reviews to provide comprehensive analytics, its Applause Score would read as ‘*’. Even in this instance, you can still view your app in Applause to see the Review Stream, Tag Cloud and other great features.
If you don't have enough reviews, app owners can prompt users to review an app (warning: do so selectively, as this can annoy users and result in poor reviews). Also, the Applause Score reflects the sentiments of all your app users, version by version. So if your score is being dragged down by users of an older build, app owners may want to convince them to update their app. Simply put, an app's Applause Score is the measure of how much user applause that app is earning, regardless of the version an individual user is running.
Want to learn more about the math behind the Applause Score? Check out the Behind The Scenes page.
And importantly, each app is further broken down into ten Applause Attributes. See these ten key attributes below: